Tag: Search Engine Results

By Posted on Posted in Blogging, Free, Marketing, PDRater, Search Engine Ranking, SEO, Technobabble No Comments Tagged with , , , , , , , ,
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Permanent disability calculators only a workers' compensation nerd could love

And, really, what’s not to love about free permanent disability calculators? ((Photo courtesy of aWee)) ((That’s a picture of an accounting sheet!))

A few days ago I disparaged the MicroSoft and their new search engine, Bing.com.  Today I tried a search for “permanent disability calculator” on their site.  Guess who’s at the top? ((Hint: the website’s name rhymes with “PDRater“))

Search engine optimization, like fortune,  is a fickle creature. ((This post has been brought to you by O Fortuna and the Rubaiyat.)) ((Look at me, waxing all philosophical!))

By Posted on Posted in Business, Free, PDRater, Search Engine Ranking, SEO, Technobabble No Comments Tagged with , , , , , , , , , , , , , , , , , , ,

A blogger I respect very much, Roger Dooley, recently posted about “The Power of FREE.” His Neuromarketing blog is mostly about the interplay between marketing and psychology. You should read the article for yourself, but the bottom line is that offering something for free is an incredible incentive – even where someone might get just as as good a deal for “almost free.”

Many people measure their success by their search engine ranking for their “target keywords.” I would wager that most people care about their Google ranking over other search engines. Most search engines alter the search results by placing paid advertisers at the top. Google does not sell search engine rankings. I would say this is one of the biggest reasons it’s considered the gold standard of search engines.

My own target keywords are “permanent disability calculator free.” I discovered a few days ago that this website is the top ranked Google result for these keywords!