I’ve just published the this website’s first guest article courtesy of Thomas Richard of Wiggins, Richard & Romano.

If you’re a workers’ compensation professional and have something interesting or informative to say about workers’ compensation law in California, drop me a lineLots of different people come to this website for information and to use the permanent disability calculators – so why not put your name in front of them?

There are a few submission guidelines, but its totally free advertising.

A blogger I respect very much, Roger Dooley, recently posted about “The Power of FREE.” His Neuromarketing blog is mostly about the interplay between marketing and psychology. You should read the article for yourself, but the bottom line is that offering something for free is an incredible incentive – even where someone might get just as as good a deal for “almost free.”

Many people measure their success by their search engine ranking for their “target keywords.” I would wager that most people care about their Google ranking over other search engines. Most search engines alter the search results by placing paid advertisers at the top. Google does not sell search engine rankings. I would say this is one of the biggest reasons it’s considered the gold standard of search engines.

My own target keywords are “permanent disability calculator free.” I discovered a few days ago that this website is the top ranked Google result for these keywords!

Panic ensued at 9pm on August 27, 2008.  My website was down after it had been operational all day.  For some reason, my e-mail accounts were not working either.  I hadn’t touched any settings whatsoever.  All the files on the server were fine – the server just wasn’t sending information.  An hour later the website problem resolved all by itself.

My e-mail is still down, but at least the website is back up.

Technical Difficulties

Update: E-mails back too!  Yay!

In my never ending quest to build the world’s best workers’ compensation website, I’ve made a few upgrades:

  • Upgraded from WordPress 2.6 to WordPress 2.6.1
  • Infinitesimal changes to the theme
  • Adapted a new plugin for WordPress that redirects you directly to the calculator page as soon as you log in

Why keep upgrading WordPress?

Using open source software can be a two-edged sword. On the down side, anyone with the ability to read the source code can figure out the security vulnerabilities. The plus side is that people are constantly working to improve and eliminate those very same security vulnerabilities.

Since people are working on WordPress all the time, it will need to be upgraded all the time. Doing so allows me to take advantage of the latest features and security updates. So far I’ve used WordPress 2.3.2, 2.5, 2.5.1, 2.6, and now 2.6.1.

Why change the theme?

The theme (the “look” of this website) is completely user configurable. Since this website’s launch I’ve been constantly tweaking the look. Minor changes to the color scheme, menu at the top of the website, and how many posts are shown on the blog page.

I work on the theme in order to (hopefully) make the website more aesthetically pleasing and easier to use.

Why the new plugin?

I’d like to make the free registration process as quick and as painless as possible. I’ve had the opportunity to watch a few people go through the free registration process for this website. What I saw was that people were logging in for the first time and were sent to their user page – which looks totally different from the rest of the website. Unfortunately, this caused no end of confusion.

I modified an existing plugin to override website’s default settings to send users directly to the calculator page as soon as they log in.

Tiffany, Steve and Unknown at the DVICA Golf Classic 2008
Tiffany, Steve and Unknown at the DVICA Golf Classic 2008

I posted last week about how I learned a lot about golf at the recent DVICA golf tournament. Thankfully I remembered to bring my digital camera to commemorate the event.

A belated congratulations to Tom Biskobing, Joe Domingo, Ray Hoang, and Thomas Kim for winning the tourney with an impressive 53!

Jeff, Chris, Steve, and I managed a 65. That isn’t to say we didn’t walk away with a few souvenirs. Each one of us won a raffle prize! Jeff won a bottle of Coppala wine, Chris a magnetic white board in the shape of a surf board, and Steve got a bluetooth headset!

I received a $100 gift card to Nordstrom’s courtesy of Jeff Gary of WorkCompTV.com.

Jeff and Keith at the DVICA Golf Classic 2008
Jeff and Keith at the DVICA Golf Classic 2008

While I was slightly less than diligent about taking pictures at the tourney, I did get two good pics. The top photo would have included me between the two blonds except that Steve’s photography kung fu is weak. (Sorry, man, but its true!) I think he was faking just so he could get his picture taken.

Not convinced? Well, here’s his photo of me with the same girls:

Steve's Photography Kung Fu
Weak Photo Kung Fu

I recently gave a brief overview of my permanent disability and workers’ compensation benefit calculators. In that post I wrote a little bit about how my online benefits calculators work. Since then I’ve posted about my use of javascript, PHP, and AJAX in creating these permanent disability and permanent impairment calculators.

As I mentioned in the prior post in this series, my first few versions of this website and its workers’ compensation calculators did not use MySQL.  The initial versions of this site only saved information – which meant I only had to use PHP to open a file on the server, add an extra line of information, and then close the file.  This had several problems:

  1. Once my website became more popular, it was not uncommon to have more than one user online.  That meant the server tried to open the file – but couldn’t since it was already open.  This caused the program to freak out.
  2. In order to view just a little bit of information, I had to download the entire file.  This got crazy pretty quickly.
  3. Each time the file got larger, it would take slightly longer to open, append with more information, and close.

MySQL is an incredible tool for storing, organizing, and retrieving a large amount of data.   Like PHP, it is also open-source.  This means it is:

  • Well supported.  There are lots of online resources and books to help you learn.
  • Secure.  Lots of people spend a lot of time thinking of ways to prevent security vulnerabilities.
  • Customizable.  You can configure or even rewrite it, if you wish.
  • Interoperability.  You can save it to just about any format – including MS Excel spreadsheets.
  • Free.  Unlike Oracle or any of the MS alternatives, it is totally free.

So, why did I avoid MySQL?  I didn’t want to have to learn a whole new programming language.  I had to learn how to set up a database, tables within the database, how to search for information in a table, how to put information into a table, and how to change information which was already in a table.  There was a lot of trial and error.  I ended up doing some pretty cool things in the process of learning this language.  Some examples:

  • Teaching others some of the basics of MySQL
  • Writing a program for cataloging books
  • Writing several programs which performed various calculations to track invoices, billings, etc
  • Setting up several blogs/websites

The end result of learning this language is a more interactive website.  One of the last incarnations of this site was a version that would show different color schemes, advertisers, and messages depending upon the user.  All of this was made possible by large amounts of data stored in MySQL.

Thus ends my technical overview of my workers’ compensation permanent disability calculators!  If you have any questions, please feel free to email me or leave a comment below!

When a user registers with this website they are given the option of listing a little bit of biographical information about themselves. Have you ever wondered who else uses this website? Well, wonder no longer! The people using this website include:

  • Injured workers without attorneys
  • Claims administrators and supervisors
  • Applicant attorneys
  • Office managers and paralegals
  • Defense attorneys
  • In-house counsel
  • City and state agencies
  • Medical groups
  • Doctors

That’s a pretty diverse group!

Well, the title really says it all.

This website was re-launched on July 6, 2008.  While all of the permanent disability and workers’ compensation benefits calculators are still free, a quick and simple registration process is now required to use them.

In the 33 business days from July 7, 2008 through August 20, 2008, one hundred people have registered for free access to this website.  I like to think that’s pretty good.

My totally unscientific research has revealed this website’s users to be:

  • Well above average in intelligence;
  • Have extremely discriminating taste;
  • And, not at all susceptible to flattery